Samsung mocks Apple in its latest advertisement, says the iPhone 14 lacks innovation

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Samsung. Ilustrasi. Samsung Ejek Apple di Iklan Terbarunya, Sebut Iphone 14 Kurang Inovasi

The 30 second ad is uploaded on the Samsung US YouTube channel.

REPUBLIKA.CO.ID, JAKARTA — Apple announced that it would launch its newest product, the Iphone 14. However, the launch of the Iphone product was also in line with the newest products of its rivals, the Samsung Galaxy S22 Ultra and Zflip4.

In its latest advertisement, Samsung insinuated Apple that the iPhone 14 did not have any innovations or new features. “This innovation is not coming to an iPhone near you,” the ad says.

The 30 second ad is uploaded on the Samsung US YouTube channel. You can check it by clicking this link:

Samsung’s new ad focuses on the seemingly innovative features of the Galaxy S22 Ultra and ZFlip4. It’s done in a way that makes you think these new features come with the iPhone 14, when Samsung claims they don’t.

“Get ready for Apple’s latest launch and your attention will be stolen. When the highest camera resolution is in a smart phone that is in one’s pocket. And moonshot the epic ones you like you will not get. Because all these innovations will be coming soon, not on your nearest iPhone and on Galaxy,” the ad says.

Reported 9to5Mac, Monday (5/9/2022), Samsung regularly traps Apple ahead of special events and new product launches. One of Samsung’s more iconic campaigns came in 2017, when the company relentlessly mocked the iPhone X’s notch, lack of a headphone jack, and many other flaws. But of course, Samsung often ends up adopting many of the changes and features that Apple once mocked.

The question is, will Samsung be able to beat Apple through its newest advertisement in the competition for smart phone products? Apple will be holding its next special event on September 7 to announce the iPhone 14, Apple Watch Series 8, Apple Watch Pro, and more. The event starts at 10:00 to 13:00 local time.

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