Kuo: Popularity of iPhone 14 Pro Max Could Make More Difference Between iPhone 15 Pro and iPhone 15 Pro Max

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Kuo: Popularity of iPhone 14 Pro Max Could Make More Difference Between iPhone 15 Pro and iPhone 15 Pro Max

Apple has seen high demand for the 6.7-inch iPhone 14 Pro Max, which could lead the company to better differentiate the next-generation iPhone 15 Pro and Pro Max, according to Apple analyst Ming-Chi Kuo. Apple could add exclusive features to the iPhone 15‌ Pro Max in a bid to encourage more people to buy a bigger, more expensive device.


Kuo last week said that Apple asked manufacturing partners to increase production of the iPhone 14 Pro‌ model due to strong demand, and today, he noted that the iPhone 14 Pro‌ Max accounted for about 60 percent of the total increase in orders for the Pro model.

With demand for the iPhone 14 Pro‌ model, Apple has asked its suppliers to switch from production of the iPhone 14 to production of the iPhone 14 Pro‌. Apple iPhone 14‌ and iPhone 14‌ Plus reported view requests it was “definitely uninspired,” according to Kuo.

The suggestion that Apple may be aiming to better differentiate the 6.1 and 6.7-inch iPhone 15‌ models is somewhat in line with recent rumors we heard from BloombergMark Gurman, suggested that instead of “‌iPhone 15‌ Pro Max”, we would get “‌iPhone 15‌ Ultra.”

Gurman said that Apple could replace the Pro Max brand with the Ultra brand, and while he didn’t mention any additional features for the “Ultra” model, the difference in names between “Pro” and “Ultra” could possibly indicate that the larger iPhone 15‌ will get features that it doesn’t. available in the smaller Pro model.

As of now, rumors suggest that the iPhone 15‌ could see a design update with a swap to USB-C instead of Lightning and new periscope telephoto lens technology. Everything we know about the iPhone 15‌ so far can be found in our iPhone 15 roundup.

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